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A rocky mountain with two men dressed in KUHL men's hiking clothing.

About KÜHL®

Original, Unique & Refreshingly different

Our focus is on the product and only the product, which opposes the logo-driven norm. At KÜHL®, we set out to demonstrate how original ideas lead to creating the best outdoor lifestyle clothing.

KÜHL (kul : English translation cool. Scandinavian slang : fun ) is an independent lifestyle brand with a focus on Great design. KÜHL is a workshop where artisans, industrial designers, master pattern makers, fabricators and athletes who all share a passion for the outdoors collaborate to create great products which can truly move you. Good design functions and for the most part works. KÜHL's passion is blending art and science to create GREAT design, the point at which beauty and desire meet logic and reason.

Who we are:

KÜHL is Independent
No private equity
No paid celebrities
No paid athletes
Just great product, pure and simple

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